COVID-19 Information

As we work together to battle the coronavirus, we will continue to offer safe and secure online sessions . Even though the American Indian Studies office(s) are closed, in accordance with the guidelines recommended by CDC, we are working remotely and continuing to provide student, staff, and faculty assistance. We can be reached Monday-Friday 8am-5pm Mountain Standard Time at 520-626-8143, or by email to johncarbajal@arizona.edu.

Get COVID-19 updates and information for the University of Arizona community. Also, see SBS resources for continuing instruction and learning.

Globalization and the corporate sponsorship of Navajo education: New perspectives on assimilation

Abstract:
When contemporary Native American education in the United States with its historical legacy of ideological management and vocational training, is grafted upon the broader context of modern public education, an ominous threat appears for indigenous communities. What happens to the nature of public education when two principal homogenizing forces--the corporation and the public school--become partners, involving business and industry directly in the education of native youth? This thesis examines the history and philosophy behind the corporate presence in United States public education, the nature and extent of contemporary corporate sponsorship in mainstream education, and the implications of such sponsorship for Navajo students in one public school district in northern New Mexico. The research presented finds that the various forms and objectives of corporate-sponsored education, invariably carrying latent marketing agendas, homogenizing forces, and consumerist values, constitute another potential instrument of assimilation of indigenous students.

Author: 

Richard Juliani

Chair: 

Mary Jo Tippeconnic Fox

Publication: 

thesis

Year: 

1999

Arizona State Museum: 

M9791 J85g

Proquest: 

ATT 1395270

UA Library: 

E9791 1991 171
College of Social and Behavioral Sciences